Top Questions to Ask a Social Media Management Company Before Hiring Them

If you’re a business owner searching for a social media manager in Las Vegas (or anywhere else in the U.S.), you probably already know how overwhelming the process can feel. I’ve been in your shoes myself and one of the most frustrating things I found was that no single company seemed to do it all. One person might know Instagram really well, but they didn’t understand blogging. Another was great at Facebook, but had no clue about Pinterest or email marketing. Before I knew it, I was juggling multiple vendors, when what I really wanted was one digital marketing company that could handle everything under one roof.

That’s exactly why I wanted to share the top questions you should be asking before you hire a social media management company. These will help you feel confident in your decision, avoid common frustrations, and hopefully save you from wasting time (and money) with the wrong fit.

And while Summer House Social is based in Las Vegas and Orange County, California, we proudly work with brands all across the country. So no matter where you are, these questions apply.

15 Questions to Ask Before Hiring a Social Media Manager

1. Do you offer more than just one platform?
   Make sure they’re not a one‑trick pony. Social media works best when Instagram, Facebook, Pinterest, Google My Business, and even blogging work together.
   
2. What’s included in your social media management packages?
   Look for more than just posting. Strategy, engagement, content creation, and analytics should all be part of the package.
   
3. Do you provide a content calendar?
   Having a monthly plan in place is key so you know what’s being posted and why.
   
4. How do you stay up‑to‑date with algorithm changes?
   A good digital marketing company in Las Vegas (or anywhere) should have a plan for adapting to ever‑changing social platforms.
   
5. Can you also help with blogging or Pinterest?
   These are major drivers of SEO and traffic. If they don’t offer it, you may end up needing multiple providers.
   
6. Do you handle engagement as well as posting?
   It’s not just about posting content, engaging with followers in comments and DMs is what builds community. Most business owners do not have time every day to engage online with their followers. 
   
7. What’s your strategy for growth?
   Ask how they plan to help your audience grow beyond just putting content out there.
   
8. How do you measure success?
   They should provide monthly analytics and reports on open rates, click‑throughs, follower growth, and engagement.
   
9. Do you create custom graphics and videos?
   Branded visuals are key to standing out. Make sure they aren’t just using generic stock photos for every post. 
   
10. How do you tailor content to my brand voice?
    Your social media manager should sound like you, not like every other business.
    
11. Do you offer strategy calls or check‑ins?
    Regular communication keeps you in the loop and ensures content stays aligned with your goals.
    
12. How do you handle scheduling and posting?
    Tools like Tailwind or Flodesk (for newsletters) show they’re professional and organized.
    
13. What happens if something urgent comes up?
    Ask about their response time for things like last‑minute posts or important updates.
    
14. Do you offer flexible packages for different business needs?
    Especially if you’re just starting out, ask if they have entry‑level packages to help you kick‑start your social media presence. 
    
15. How do you keep up with social media trends? Social media moves fast, and staying relevant means keeping up with constant changes, whether that’s new algorithm updates or the latest viral trend. A strong agency should have a system in place to stay current, like regular trend research, brainstorming fresh content ideas in real time, and being flexible enough to quickly adjust campaigns when something new pops up.

Hiring the right social media manager can completely change the way your business shows up online. The goal is to find a partner who not only creates content but also strategizes, engages, tracks performance, and helps your brand grow across multiple platforms—not just one.

If you ever find yourself scrambling for something to post, our Content Creation Day is the perfect solution. In just a few hours, you’ll walk away with a library of professional photos and short‑form videos tailored for platforms like Instagram and TikTok. It’s an easy, efficient way to stock up on high‑quality, on‑brand content so you never feel stuck or inconsistent with your posting again, helping your business stay visible and engaging without the stress of creating content last‑minute.

At Summer House Social, we built our services to cover everything in one place: Instagram, Facebook, Pinterest, blogging, email marketing, and more. Whether you’re a brand new business ready to kick‑start your socials or an established company looking to scale, we offer packages tailored to your goals.

If you’re ready to take social media off your plate so you can focus on running your business, we’d love to chat.